Political Branding and Youth in the Uk

• Yayın Hakkında
• Özellikler
• Yorumlar
• İlave Dosyalar
• Satış/Tedarik

Kapat

---

  Voting is an important act of civic participation through which youth contribute to
  democracy. It is a powerful way for young people to voice their opinion and to have an
  impact on issues that affect them and their communities. However, most young people in the
  UK do not vote.
  Although traditional media continues to function, social media is having a great impact on the
  lives of young people. Social media make a significant contribution on online that connects a
  group of community that interact and exchange knowledge.
  This research explored the relationship between social media and political branding. This
  book contributes to extant knowledge by explaining the effect of political parties' social
  media efforts on young voters in the UK.